With financial assistance from the MRC Memphrémagog, the Marais de la Rivière-aux-Cerises is working with the Lacosta agency to design its new online platform for selling new promotional items. These items benefit from the collaboration of a local illustrator and biologist to feature a local animal or plant species each month.

Educational leaflets will be supplied with the products to promote the species represented. The items are attractive and promote attachment to and discovery of the region’s little-known biodiversity. Items sold will be used to finance efforts to preserve and raise awareness of the Marais species.