Ulverton Woolen Mill

The customer

The Ulverton Woolen Mill Corporation is a museum attraction that tells the story of the wool industry in the Eastern Townships. Several events are organized on site, and visitors can tour the site accompanied by a trained guide. By highlighting the traditions of yesteryear, visitors are immersed in the rich history of this industry. The site’s mission and values promote conservation and education.

Project summary

Le Moulin is making a digital shift in its facilities with the integration of tablets that will facilitate the work of guides and make them more autonomous during their visits. The aim of the digital platforms is to provide immersive elements to elevate tours and assist during workshops with tutorials and videos. The app allows visitors to learn more, in a fun and interactive way, so that families and larger groups can enjoy the attractions even more.

This project is in progress

Further updates on the progress of this financing project will follow shortly.

Coming soon:

Challenges
Solutions
Findings and results

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The challenge

It’s important for museums and permanent attractions to renew themselves to attract new audiences. Innovative ideas from companies such as Stimulation Déjà-Vu are making such stations a reality.

Today, to stand out from the crowd, you need to employ innovative ideas and use technology to enhance the customer experience.

The solution

This unique exhibition offers the opportunity to immerse oneself in the marine world in a different way, and shows a new perspective on the exploration of aquatic environments.

The EAU’DORAT exhibition contains :

a varied olfactory station with information;
the opportunity to immerse yourself sensorially in the life of a polar bear and a shark, to become aware of their way of life;
marketing this exhibition to attract new visitors.

Characters who survive the story

The tablets will also feature an augmented reality system, bringing 6 historical characters to life. These characters will immerse visitors in their daily lives, giving them an experience that transcends time. The technology is there to lighten the workload of guides and make certain concepts more concrete.

Results and findings

The exhibition was much appreciated by visitors and generated a great deal of enthusiasm. Good media coverage also helped to highlight the efforts and create excitement.

If we had to do it all over again, the materials would be chosen more for their durability, since we had to change several parts.