Applications are now closed.
Stay tuned for the next application period!

The Explore France program returns from October 12 to 17, 2025. Explore the French tourism market for a week accompanied by our partner Open Tourisme Lab, take part in the national e-tourism meetings in Pau, meet potential customers from the French tourism industry and develop a network on site. 

Eligibility criteria

  • Have commercialized their innovative solution in Quebec
  • Have validated its suitability with the tourism industry
  • Have its head office in Quebec and be registered with the Registraire des entreprises du Québec
  • Ensure the presence of a guarantor at program activities
  • Cover travel expenses (e.g., mandatory travel insurance, meals, other activities not included in the program)

Program Registration Fees

$1000 per company payable to the MT Lab upon signing of the Memorandum of Understanding if you are selected for the program

Program inclusions

  • Round-trip airfare to France
  • Train ticket for travel in France
  • Accommodation for 5 nights in Toulouse and Pau
  • Welcome by the Open Tourisme Lab (OTL) team
  • Participation in the national e-tourism meetings of Pau and other activities on site

Program Dates

October 12 to 17, 2025


Upstream: onboarding session and workshop Business culture in France

Watch the recording of the June 18, 2025 information session

This is it!

To apply, you must:

  1. Complete and submit the application form by August 16 at 11:59 p.m.
  2. Insert the following 2 documents into the form:
    • your pitch-video (in MP4 format / maximum duration of 4 min)
    • your presentation deck (in PowerPoint format / 15 slides maximum)
Application Form

Deadline: August 16 11:59 p.m.

2023 program in France

Discover the week of the Export to France program in 2023 in the article TourismExpress!
Click here

From France to Quebec

The program from France to Quebec will take place from October 14 to 18, 2024. 

For more information, contact jberta@opentourismelab.com

Replay of the France-Quebec information session

Last May 2023, the MT Lab welcomed 5 French companies to Montreal accompanied by the Open Tourism Lab (OTL) located in Nîmes, France.

The companies Visitmoov, Apollo Plus, Skiindoor 4810, Quicktext and Raccourci were able to better understand the market, meet many players in the tourism industry and evaluate the export/implementation potential of their solution.

During their stay in Montreal, they were able to participate in: 

  • A session on the Culture of Business in Quebec
  • A pitch preparation and practice session with the MT Lab team
  • Presentation workshops of Startup Montréal and the French Chamber of Commerce and Industry in Canada
  • A speed-meeting with the MT Lab Major Partners

Our collaborators for this program

Open Tourism Lab (OTL)

OTL is a platform dedicated to tourism innovation and its ecosystem. It promotes the emergence of new companies, supports territorial development and acculturates tourism players to innovation.

https://www.opentourismelab.com/ 

Permanent Commission for Franco-Québec Cooperation (CPCFQ)

This project is supported by the Ministère des Relations internationales et de la Francophonie du Québec (MRIF) and the Ministry of Europe and Foreign Affairs of the French Republic, within the framework of the Permanent Commission for Franco-Québec Cooperation (CPCFQ).