Applications are currently closed.
Who is it for?
- The signing of strategic partnerships and/or
- Completion of contracts in the tourism industry and/or
- Obtaining a sustainable customer base.
To be eligible to apply, a company must have a NEQ (Quebec Enterprise Number) and have been in business for more than one year. Other special conditions apply, see the Candidate Guide.
*A company with high development potential designed to grow rapidly (employees, revenues, customers), with no geographical constraints, with a scalable business model with the aim of commercializing a new idea that meets a need, thus creating a market of the future or transforming an existing market.
Program Objectives
- Improve internal skills or acquire new ones
- Acquire new resources
- Increase the value of the service/product in the market
- Automate internal functions necessary for better optimization
- Deploy its products, services or strategic activities in other markets.
Dates to remember
- May 13, 2025: Registration opens
- June 19, 2025: Registration closes
- July 2025: Announcement of the winners and launch of the cohort
Why apply?
- Strengthening Québec's innovative businesses with strong growth potential
- Access to $30,000 in financing to carry out its growth plan
- Personalized support from experts and coaches in business strategy
-
The support aims to maximize the scope of the solution and promote its growth as an innovative company.
Selection criteria
- Respond to 1 or more of the 4 priority themes for the tourism industry
-
1. Improve the productivity, competitiveness or efficiency of tourism businesses
2. Countering the labour shortage
3. Reducing the environmental footprint of tourism activity
4. Promote the sustainable digital shift of tourism businesses. - Demonstrate an ability to grow rapidly over a 6-month horizon
- Demonstrate an innovative nature and scaling of its business model
- Consideration of the principles of responsible and sustainable tourism
- Have a need for growth, the success of which will benefit Quebec's tourism innovation ecosystem
- Demonstrate that the support offered aims to increase the company's productivity
- Show the relevance and clarity of your support needs and the spending plan
How to apply?
Complete the online application form by providing the requested deliverables:
- Company logo (JPEG or PNG format)
- Executive Company Summary (template for download)
- Company video pitch (maximum duration of 120 seconds)
- Latest company financial statements (PDF format)
- Presentation of the growth project – max 6 pages (PDF format)
Do you have any questions?
Explanatory video of the program:
For any other questions, contact Mathias Prouvost, at mathias@mtlab.ca
They followed this program
This program is part of the Tourism Innovation Program managed by the MT Lab and set up with the financial support of the Ministry of Tourism.
How to apply to the call?
How to Apply to the Program
The goal of the program is to strengthen innovative businesses in Quebec with strong growth potential.
These institutions must promote innovation in the tourism industry in Quebec by meeting needs by developing concrete solutions .
The support aims to maximize the scope of the solution and promote its growth as an innovative company.
Selection and application process
- Complete and submit the application form by January 10 at 11:59 p.m.
- Send your requested deliverables (see the Detailed Guide)
- The selection committee meets in January 2022, and up to 5 companies will be selected as winners to start the program in February 2022;
- Only selected companies will be contacted.
1
Your Executive Summary
2
Your Financial Statements
3
Your video pitch with a maximum duration of 120 seconds
Eligibility criteria
Be legally constituted under the federal or Quebec laws in force and registered with the Registraire des entreprises du Québec;
- Have its head office in Quebec and its employees work primarily from Quebec;
- Not be owned in a proportion of 50% or more by other existing companies or organizations;
- Own the rights to use the intellectual property of their product or service;
- Have started its commercialization phase and be in the growth phase.
Evaluation criteria
- (20%) The company adequately responds to 1 or more of the 4 priority themes of the industry
- (20%) The company demonstrates its ability to grow rapidly over a 12-month horizon
- (15%) Innovative nature of the solution and demonstration of scaling up the business model
- (15%) The company demonstrates its relevance to the market and the relevance of its innovation (product or service) for the Quebec and/or international tourism industry
- (15%) The innovative company demonstrates a need for growth, the success of which will benefit the Quebec and/or international tourism innovation ecosystem
- (15%) The relevance and clarity of support needs
Click here to learn more, with our Step-by-Step Guide – Growth Program
"This project is possible thanks to the financial contribution of the Ministry of Tourism"
